All very interesting CB. It's great to here Swatch not getting it their own way for a change!
As an aside, the background that the guy was standing in front of was really weird the way it moved, it was surly computer generated?
I have posted this other long vid. because it contains some very interesting info on what is happening within the watch industry. Breitling's sale it's amalgamation with "Tudor" and also the guy states that ETA are now looking for companies to buy their movements and will now will supply parts until 2020.
Personally I like it a lot. Also I would leave the "Heritage" in it's present position just move the 22 jewels, self wind" lines down a touch. Can to fiddle with this using a "Indesign or Illustrator" type software.